Paula Scher

Thursday Keynote Speaker
November 5, 2020 at 12noon Central

Paula Scher is one of the most acclaimed graphic designers in the world. Described as the “master conjurer of the instantly familiar,” Scher straddles the line between pop culture and fine art in her work. Iconic, smart and accessible, her images have entered into the American vernacular.

Scher has been a principal in the New York office of the distinguished international design consultancy Pentagram since 1991. She has developed identity and branding systems, environmental graphics, packaging and publications for a wide range of clients that includes, among others, Walt Disney Imagineering, Shake Shack, Expedia Group, Dr.Jart+, Houzz, Tender Greens, Citibank, Bausch + Lomb, Microsoft, the Museum of Modern Art, Tiffany & Co, the High Line, the Public Theater, the Metropolitan Opera, Atlantic Theater Company, Jazz at Lincoln Center, the Philadelphia Museum of Art and the New York City Department of Parks and Recreation.

During the course of her career Scher has been the recipient of hundreds of industry honors and awards; she is a recipient of the National Design Award for Communication Design, the AIGA medal and the Chrysler Award for Innovation in Design, among others. Scher has been a member of the Alliance Graphique Internationale (AGI) since 1993 and served as its president from 2009 to 2012. She served on the Public Design Commission of the City of New York from 2006-2015.

She is an established artist exhibiting worldwide, and her designs are in the permanent collection of the Museum of Modern Art, the Cooper Hewitt National Design Museum, the Library of Congress, the Victoria and Albert Museum and other institutions.

Scher holds a BFA from the Tyler School of Art and a Doctor of Fine Arts Honoris Causa from the Corcoran College of Art and Design, the Maryland Institute College of Art and Moore College of Art and Design. She is the author of “Make It Bigger” (Princeton Architectural Press, 2002) “MAPS” (Princeton Architectural Press, 2011) and “Works” (Unit Editions, 2017), and “25 Years at the Public: A Love Story” (Princeton Architectural Press, 2020). Scher is featured in the 2017 Netflix series “Abstract: The Art of Design.”

Susan Skarsgard

Friday Keynote Speaker
November 6, 2020 at 12noon Central
Susan Skarsgard

Susan Skarsgard is an artist & designer from Ann Arbor, Michigan known internationally for her art, artist books, calligraphy and commercial design work. She received an MFA from the University of Michigan School of Art + Design in 2004. Locally, she is best known for her art installation called "Imagine/Align." It is a one-half mile long line of 20,000 yellow daffodils traversing the environment, mapping thought and inspiring contemplation on the idea of lines and borders. It has bloomed every Spring since 2004 at the University of Michigan’s Nichols Arboretum. 

Throughout her career, she has been a featured speaker for many art and design organizations, conferences and events, having conducted workshops and classes throughout North America, Australia, and Europe. Her work is collected by individuals and institutions such as the Akademie der Kunst, Berlin; Library of Congress Rare Book Room; University of Michigan Special Collections, University of Delaware, Letterform Archive, San Francisco Public Library and Smith College. The Newberry Library in Chicago houses the primary archive of her papers and work.

As a lettering artist, she apprenticed with Gerry Campbell, a masterful lettering and type designer from Detroit. For 25 years, she worked in the Industrial Design department at General Motors: first designing vehicle emblems and lettering for nameplates, as well as corporate & brand identity work and ultimately founding and developing the GM Design Archive & Special Collections, which is the primary repository for the history of automotive design at General Motors.. Her work and extensive study of the architectural history of the General Motors Technical Center campus and her unparalleled access to the company’s archives provided a unique vantage point to bring this important and untold American design story to light in her newly-released book by Princeton Architectural Press: "Where Today Meets Tomorrow,  Eero Saarinen and the General Motors Technical Center.
Recently, it was named a "2020 Michigan Notable Book" by the Library of Michigan and featured in Architectural Digest.

Erik Spiekermann

Saturday Keynote Speaker
November 7, 2020 at 12noon Central

Studio P98a

Erik Spiekermann is information architect, type designer (FF Meta, ITC Officina, etc) He founded MetaDesign (1979) and FontShop (1988). He designed well-known brands such as Audi, Bosch, VW, German Railways; information systems for Berlin Transit, Düsseldorf Airport and for publications like The Economist & exclusive typefaces for Deutsche Bahn, Bosch, Cisco, Mozilla, Autodesk, et al.

Professor Emeritus from the University of the Arts Berlin. Awards include the Gerrit Noordzij Award from the Royal Academy, The Hague, honorary doctorship from Pasadena Art Center, Honorary Royal Designer for Industry by the RSA, German National Design Award for Lifetime Achievement 2011, TDC New York Medal, Lifetime Award from the German Art Directors Club.
He is founder of Edenspiekermann, Berlin, Amsterdam, SF, LA. 
A book about his life and work “Hello I am Erik” was published by Gestalten Verlag in 2014. He runs p98a, an experimental letterpress workshop in Berlin.

Bruce Licher interviewed
by Richard Kegler

Sunday Keynote Speaker
November 8, 2020 at 12noon Central

Musician, artist & designer Bruce Licher founded Independent Project Press after learning the art of letterpress printing at the Women's Graphic Center in downtown Los Angeles at the beginning of 1982. His initial projects centered around creating album covers, postcards and promotional stamps for his band Savage Republic, though it didn't take long before he was producing work for other L.A. underground music groups along with a growing number of clients in the Los Angeles design community. Currently located in Bishop, California, he and his artist wife Karen own and operate two Chandler & Price hand-fed platen presses, a Vandercook Power 219 proofing press, and a vintage Rosback pinhole perforator. In addition to packaging and releasing music on his own label Independent Project Records, his other music-related projects have included work for clients ranging from R.E.M. to Harold Budd to Stereolab. Licher was nominated twice for a Grammy Award for his album packaging, and has been credited with starting the trend in letterpress printed CD and record packaging using industrial-style chipboard.  His graphic design and letterpress work has been featured in two major design exhibitions at the Cooper-Hewitt National Design Museum in New York City, and has also been exhibited in California, Arizona, and Paris, France. 


Richard Kegler is the founder and lead designer of P22 Type Foundry and oversees the digital development of the Hamilton Wood Type Collection. As founder of the Western New York Book Arts Center in Buffalo NY, Richard combined an interest in traditional crafts along with an entrepreneurial background to help create a self-sustaining community organization. Kegler was the director of the Book Arts Center at Wells College from 2014-2019. The new P22 studio in Rochester, New York focuses on both digital and analog printing and typography.